News

2024 DEFY wins B.O.T.Y for ENDURANCE Category

The Defy Advanced Pro has been awarded Bike of the Year Overall Road Winner & Endurance Bike of the Year by Cycling Plus and BikeRadar. “A pure road bike experience...

2024 DEFY wins B.O.T.Y for ENDURANCE Category

The Defy Advanced Pro has been awarded Bike of the Year Overall Road Winner & Endurance Bike of the Year by Cycling Plus and BikeRadar. “A pure road bike experience...

WILD FS at Swindon Cycles

The WILD FS landed here at SC.  "We could tell you how Wild has the most powerful motor or battery capacity on the market. But we aren't going to. Wild...

WILD FS at Swindon Cycles

The WILD FS landed here at SC.  "We could tell you how Wild has the most powerful motor or battery capacity on the market. But we aren't going to. Wild...

Allow us to make the Introductions Please

We are delighted to announce the second phase of our racing structure is about to launch - we've assembled a team with the primary focus of winning. In 2023, League...

Allow us to make the Introductions Please

We are delighted to announce the second phase of our racing structure is about to launch - we've assembled a team with the primary focus of winning. In 2023, League...

Sponsorship Announcement - Ridgeway Rovers FC

We are delighted to announce our partnership with local Div 3 Ridgeway Rovers FC for the 2023/24 season.  The team is a Swindon based community side with high ambitions and...

Sponsorship Announcement - Ridgeway Rovers FC

We are delighted to announce our partnership with local Div 3 Ridgeway Rovers FC for the 2023/24 season.  The team is a Swindon based community side with high ambitions and...

Say Hi to the Avail Advanced 2024

"The Avail is that riding partner who’s up for any challenge on the road—from long winding ascents to short gravel sections, and from solo endurance training rides to the “friendly”...

Say Hi to the Avail Advanced 2024

"The Avail is that riding partner who’s up for any challenge on the road—from long winding ascents to short gravel sections, and from solo endurance training rides to the “friendly”...

Meet the All New Giant Defy 2024.

THE NEXT GENERATION ENDURANCE ROAD BIKE "Defy is for going longer. It’s for climbing higher, riding faster, and doing it all with confidence and smooth control. It’s for reaching your...

Meet the All New Giant Defy 2024.

THE NEXT GENERATION ENDURANCE ROAD BIKE "Defy is for going longer. It’s for climbing higher, riding faster, and doing it all with confidence and smooth control. It’s for reaching your...